Oct 30, 2018
Eliana Baucicault is a celebrated wedding and event planner in Atlanta, Georgia with a career that has spanned over a decade. She built a 6-figure event planning company, EllyB Events, working with some of the top celebrities and influencers on celebrating moments that matter to them. She started out like most entrepreneurs-- wanting to be the most sought after and best in her field.
With all her success, her purpose came to her many years after starting her own business after years of feeling disenfranchised in her industry; she decided that she need to make a change and led the call for celebrating diversity with her book and magazine. Celebrating diverse love stories, families, and business owners has become Eliana's mission.
Her purpose encouraged her to author her first book, B Inspired: The Book, an inspirational look book that was an instant success. The catalyst behind her book: so a woman of color could walk through a bookstore and see her face on the cover. She also want to inspire anyone no matter of their race through curated event design.
Pretty powerful stuff.
With the success of her book came a new idea: a curated magazine, featuring a wide range of celebrations from weddings to baby showers, that prominently features persons of color and business owners of color.
In this episode of The Power in Purpose Podcast, Eliana candidly shares:
- How she discovered her purpose at the height of her planning career
- How she juggled 8 streams of income / revenue and ultimately chose to close one so the others could flourish
- How she utilizes a team to help her build an empire
- What it was like to dive into the publishing world without any experience in publishing
- How she taught herself to produce, write and publish her book (in 3 months!)-- and then her magazine (in 6 months!)
- How her book led her to produce her magazine so persons of color could be celebrated
- What it was like for her as a woman of color starting her business
- How the industry has changed and the changes it needs to make
- What she’s sacrificed in order to build her business
- How she sees her magazine as more than a magazine, but a legacy for others
- What she would and wouldn’t do differently
- How she never thought this would be something she’d be doing
- Why it’s OK to not know your purpose right away and to give yourself time to explore
- How you can use your influence to make a positive change in your industry
- How you can make simple little changes in your business to promote diversity
- How it makes a woman of color feel to see herself represented
- How discovering her purpose has changed her life and her business
Thank you for listening to today’s episode! Be sure to continue the conversation in our Facebook Group-- what was YOUR biggest takeaway?
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