Jan 21, 2020
Have you ever wondered what it's really like to have a business partner, or how someone creates an in-demand business using social media? Or how to start a floral design business?
In today’s episode, I’m chatting with the ladies from Good Seed floral, Josie & Taylor. They reveal their business journey and how they’ve created an in-demand floral design company that serves niche customers.
When Josie and Taylor started their business, they had ZERO contacts and ZERO experience. Along the way, they’ve developed an in-demand floral design studio thanks to their tenacity, talent, and use of Instagram and email marketing.
On Today’s episode of The Power in Purpose Podcast:
- Being true to yourself, knowing your style, and how to leverage this to attract your ideal customers
- How a college relationship turned into a business partnership
- As self-taught floral designers, learn how they started a floral business without any experience or any contacts
- “If you wait until you’re ready it’s already too late.”
- With over 90% of their bookings coming from Instagram, these ladies have harnessed the power of social media as a lead source. They share tips on how you can make Instagram a better lead source for your business
- How Instagram helps to accelerate the know/like/trust factor and how it can also do the opposite
- Have all the questions about email lists? Good Seed Floral has a highly engaged email list. Learn how they use email marketing to develop relationships with their clients
- The moment they noticed they were giving every client a different experience, which encouraged them to create systems. Learn how systems saved their business, and how you can create systems to deliver a better client experience
- Partnerships and business partners in the wedding industry and why having an open hand is their secret to working together
- Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know -- what was your biggest takeaway? Head to my Instagram to join the conversation!
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SHOW NOTES:
http://www.powerinpurposepodcast.com
https://blog.candicecoppola.com/ep31
SHOW SPONSOR: Learn more about Honeybook
http://candicecoppola.com/honeybook
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- Goal Setting Workbook: https://candicecoppola.com/goals
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