Sep 24, 2019
When Zafira Rajan decided to experiment in her business by niching down, her business exploded. If you’ve been struggling with the idea of niching down -- you know, the anxiety you feel “cutting out” an entire category (or categories!) of customers -- then this episode will have a profound impact on you.
Zafira...
Sep 10, 2019
Owning a business is like looking into a mirror — it will mirror back ALLLLL the characteristics about you, both good and bad. On today’s episode of The Power in Purpose Podcast, we’re talking about the 5 things a business plan will reveal about your business. Be sure to download your Free Business Plan Template,...
Sep 3, 2019
Today’s episode of The Power in Purpose Podcast is a special one: my guest, Megan Gillikin, shows us the power behind why we do what we do. Her business, A Southern Soiree, has evolved over the years and in 2016, she discovered that the company she loved and nurtured was ‘growing like a weed.’ Burnt out, unsure if...